One of the cool things in working with and getting to know so many smart business owners is the great stuff they create and on this episode of 3 in 3, I’m going to share three recent books published by friends of mine that you should definitely check out, so get ready for 3 in…

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On the last episode of 3 in 3, I shared three copywriting tips and on this episode of 3 in 3, I am going to share three more helpful copywriting tips I personally use, so get ready for 3 in 3. Copywriting Tip #4 – Be Careful of “That Splat.” A copyeditor once reprimanded me…

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I have been writing a lot of copy lately and during this effort, I have been reminded of several simple copywriting tips and tricks I should be using. On this episode of 3 in 3, I am going to share three quick and simple copywriting tips that will definitely help you craft better copy, so…

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On this episode of 3 in 3, I am announcing my first in-person masterclass of 2019, Short Book Success and give you three reasons to join me this March in Philadelphia PA, so get ready for 3 in 3. Reason #1 to Attend Short Book Success This is just for bricks & mortar and Main…

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Welcome to the first episode of 3 in 3 with Mike Capuzzi for 2019! I truly hope 2019 is a year of good health, peace and profits and I look forward to sharing more ideas, resources and tips throughout this next year. On this episode I want to share three book recommendations I think are…

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On this episode I want to share a new short book I’ve authored called The Magic of Short Books. This book is written for Main Street type business owners and shows them a specific strategy to author a powerful “customer attraction book.” On this episode of 3 in 3, I’m going to give you three…

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Over the last few episodes, I have been sharing ideas on how to create personal marketing for your business and on this episode, I want to share three ideas on how you express gratitude and recognize others in your business as a strategy to differentiate your business, so get ready for 3 in 3! As…

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On the last episode I shared three types of photos you can use to personalize your marketing, and on this episode, I am going to continue  the graphics theme and focus on three types of cartoons I think you should use in your marketing. Cartoons are a fun and effective way to connect with others…

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Seeing how we’re entering the holiday season when lots of photographs are taken, I thought it would be appropriate to share three ideas how you can use photos as a personal marketing strategy. In my opinion, even though we all carry a camera in pocket, we miss lots of opportunities to capture high impact photos,…

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I am a big believer in the power that small business owners have when it comes to differentiating themselves through the power of personal marketing. On a recent episode of 3 in 3, I share one really simple way to do this with your own handwriting font and on this episode of 3 in 3,…

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