Is the Customer Always Right?

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We’re all familiar with the old maxim, “The customer is always right.” As business owners it’s been drilled into our heads since the first day we started our business. If you research it, you’ll see it attributed to the founder of England’s Selfridge Department Stores, Harry Gordon Selfridge way back in 1909.  On face value,…

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Direct Marketing Mail: How to Create Envelopes That Get Ripped Open Immediately!

For many marketers and business owners, direct marketing mail is still an important weapon in their offline marketing arsenal. There’s not much that can match the effectiveness and efficiency of a well-designed and carefully written direct marketing mail package and the true student of direct response marketing is constantly on the lookout for little tweaks…

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Advertising a Business: How to Grab Attention & Boost Response with Personalized Comics & Cartoons!

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With all the whiz-bang technology and gadgets, it’s interesting that many marketers advertising a business tend to forget some of the fundamentals of good, direct-response marketing. Today, unfortunately, many marketers thumb their noses at the timeless and proven strategies used by the legends of direct response marketing like John Caples, David Ogilvy and others in…

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Five Reasons You Must Be In a Mastermind Group in 2011

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NOTE: I will be conducting a LIVE webinar on Thursday, November 4, 2010 at 2:00 PM EDT regarding my 2011 Elite Experience Mastermind Group.  Save your webinar seat by visiting: http://www.elitemmg.com Smart entrepreneurs know knowledge is power and speed is critical in order to run a highly-profitable business.  Equally important is associating yourself with other…

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Sneak Peak Video Reveals a Unique Way to Stand Out on Facebook™ and Create CopyDoodles® as Big as a City Bus!

With the impending opening of my CopyDoodles Access Club later this month, I am releasing another “sneak peak” video showing you some of the powerful new features of this amazing, one-of-a-kind web site for business owners looking to create attention-grabbing, response-boosting marketing. On this video I am showing a preview of our new SocialDoodles Facebook™…

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