A Fitness Program for Men Who Refuse to Let Age Steal Their Strength, Agility & Adventure | Waldemar Franco
Meet Waldemar Franco, author of the book Find Your Wild Flow: Transform Your Body into a Vehicle – Not an Obstacle – So You Can Enjoy the Adventure of Life
What if the best years of your life are still ahead—but only if you train for them like it matters?
On this week’s Better Health Bookshelf, I’m featuring the book Find Your Wild Flow: Transform Your Body into a Vehicle – Not an Obstacle – So You Can Enjoy the Adventure of Life.
My guest is Waldemar Franco, a lifelong adventurer, wellness innovator, and entrepreneur behind one of Mexico’s top boutique hotel brands.
Now in his mid-50s, Waldemar is in the best shape of his life—and he wrote this book to show other men how they can be too.
If you’re over 50 and starting to feel like your body is slowing you down, you’ll want to hear what Waldemar shares in this powerful episode.
His fitness program for men is built around the idea of turning movement into meaningful rituals—not soul-draining routines.
Waldemar’s functional strength training approach is practical, energizing, and made for men who refuse to surrender their strength, agility, and love for adventure.
This isn’t about hitting the gym harder. It’s about rethinking how you move through your day, how you treat your body, and how to make your men’s workout plan something you actually want to stick with.
Whether you're hiking the Alps or playing with grandkids, Waldemar’s method proves that aging doesn't have to mean slowing down.
WHO SHOULD LISTEN TO THIS EPISODE:
This episode is for health-conscious men and women over 50 who want more from life and their body. Especially those seeking a fitness program for men that goes beyond the basics.
- Men looking for a sustainable men’s fitness plan that fits their real life and real age
- Anyone frustrated by the decline in strength, mobility, and energy after 50
- People who believe in healthy aging and want a mindset shift around daily movement
FREE GIFT FROM THE AUTHOR:
GET THE BOOK:
If you're tired of workouts that leave you sore, bored, or burned out, Waldemar’s book will show you a better path. Find Your Wild Flow is a refreshing, holistic fitness program for men that blends functional strength training, intentional movement, and the spirit of adventure. It’s made for the second half of life—and it could radically shift how you see your body and your future.
PLEASE SHARE WITH FRIENDS & FAMILY:
If you found this episode helpful, it would mean the world to me if you shared it and this podcast with your friends and family. Thank you!