Posts by Mike Capuzzi
#3 Interview with Retailer & Author, Jeff Giagnocavo
Main Street Author Podcast—Episode #3 On this episode of the Main Street Author Podcast, I interview mattress retailer and author, Jeff Giagnocavo. Jeff has been using short, helpful books to help consumers make smart buying decisions when mattress shopping for the past eight years, and on this episode he shares some of his best insights…
Read More#2 Interview with Dentist Coach & Author, Ginger Bratzel
Main Street Author Podcast—Episode #2 On this episode of the Main Street Author Podcast, I interview dental coach and author, Dr. Ginger Bratzel. Ginger works with dentists in private practice who are really good at what they do; however, who struggle with bringing the right patients into their offices. She is the author of Secrets…
Read More#1 Interview with Attorney & Author, Ben Glass
Main Street Author Podcast—Episode #1 On this episode of the Main Street Author Podcast, I interview attorney and author, Ben Glass. Ben is one of the most respected and well-known attorneys in Northern Virginia and has authored several books to help potential clients and promote his law practice and in this episode he discusses the…
Read More#0 Why I Started the Main Street Author Podcast
Main Street Author Podcast—Episode #0 On this special, kick-off episode of the Main Street Author Podcast, I want to share the reasons why I started this podcast, who it’s for, what listeners will get on future episodes and why I think authoring a book for your business is one of the smartest things you can…
Read More3 Recommended Short Business Books
On this episode of 3 in 3, I’m recommending three short, but powerful books you’ve probably never heard of, that reside in my business book library, and are perfect when you only have 60 minutes or so and you want to make it a productive and profitable hour. So, get ready for 3 in 3!…
Read More3 More Good as Gold Marketing Ideas
On the last episode I shared three “as good as gold” tips to make your marketing stand out and get attention! On this episode, I am going to give you three more golden tips on how to make your marketing unique-looking and attention-grabbing. So, get ready for 3 in 3! High Impact Marketing Idea #1—Use…
Read More3 Good as Gold Marketing Ideas
On this episode I’m going to share three “as good as gold” tips to make your marketing stand out and get attention! Nobody can deny the value of gold and there are lots of fun ways you can leverage this connection in your marketing! I have used each of these ideas over the years and…
Read More3 Ways to Leverage PowerPoint in Unique Ways
Welcome to this episode of 3 in 3 with Mike Capuzzi – where you get three High Impact Marketing ideas in only three minutes! I’m Mike Capuzzi and thanks for watching. On this episode I’m going to give you three tips to use PowerPoint® to create valuable marketing assets for your business. Even if you…
Read MoreThree Examples of How to Create Urgency in Your Promotions
We all know that it is getting more difficult to get people we are marketing to to take immediate action on our promotions and offers. There are many reasons for this, but one thing we all must do is to constantly remind ourselves to do our best at creating real urgency in our offers. On…
Read MoreThree Reasons to Attend Bill Glazer’s Virtual Summit
Last June I was fortunate to present at Bill Glazer’s Outrageous Campaign Live event. An event that helped a lot of business owners get new ideas for their marketing and raised over $100,000 for a veteran’s stroke victim fund. If you know anything about Bill, he is not one to sit still and given the…
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