I’m Mike Capuzzi and I help Main Street business owners attract new customers and sell smarter by authoring, publishing and leveraging short, helpful books (shooks™).

Download my free guide on, 17 Ways to Leverage a Short Book to Attract Great Customers


3 Ways to Leverage Mike’s 25 Years of Marketing Experience…

Main Street Author

This is a unique book publishing service for Main Street business owners to create customer-attraction short books.

Bite Sized Books

Bite Sized Books publishes short, helpful books (shooks) which are easy-to-create and quick-to-read.

Private Coaching

The Capuzzi Private Coaching Group is a one-on-one consulting opportunity to work directly with Mike.

Mike is an Internationally Recognized Thought Leader and Marketing Strategist for Helping Main Street Business Owners Prosper and Profit


"You can rely on Mike to bring you a thorough, fascinating, example-rich understanding of this unusual skill-set, and know going in that you'll be leaving infinitely smarter, better prepared and able to improve every piece of marketing media you now own and use and get better results from each new one to come."

Dan S. Kennedy, Marketing strategist, consultant, copywriter

“Since I’ve known Mike Capuzzi, first as a GKIC Member and then as a member of my Titanium Mastermind Group, he’s always been one of the best thought-leaders to help Main Street business owners thrive and prosper. Mike is the type of person who has high integrity, and you can depend on his ability to provide solutions that work!”

Bill Glazer, Author, speaker, consultant

Julie Steinbacher

"The number of people I can turn to and trust with high-level marketing advice is small. Mike Capuzzi is on that list and should be on yours too."

Julie Steinbacher, Attorney

"If you're looking to grow your business, take control, acquire more customers, and increase sales than Mike has been there and done that many times over not only for others but himself time and again. Mike has my 100% endorsement and you should be excited to have such an amazing coach on your team."

Jeff Giagnocavo, Mattress retailer

Jeff Giagnocavo

“I’ve followed Mike for several years now, including being a multi-year mastermind group member.  He has helped me create new streams of income, and I rely on his insights and ideas for making sure I’m doing everything I can possibly do to be the best independent pharmacy choice in northeastern PA.”

Frank Lombardo, Pharmacist



The Main Street Author Podcast is an interview-style podcast with host Mike Capuzzi and local, Main Street business owners who have successfully authored, published and leveraged a book in their business to differentiate themselves and attract more ideal customers.

Ep:47—An Interview with Entrepreneur & Author, Tom Matzen

Main Street Author Podcast—Episode #47 On this episode of the Main Street Author Podcast, I am having a conversation with serial entrepreneur and bestselling author, Tom Matzen. Tom has started some 87 businesses of his own, seven to eight figures and beyond. More importantly, his personal coaching clients have generated more than one hundred million…

Ep:46—An Interview with Publisher & Author, Susie Schaefer

Main Street Author Podcast—Episode #46 On this episode of the Main Street Author Podcast, I interview publisher & author, Susie Schaefer. Susie is the founder of Finish the Book Publishing, a book publisher that helps authors put out high-end quality books and market them successfully. She has a unique focus on “cause based” publishing, which…

Ep:45—An Interview with Business Strategist and Author, Patrick Dougher

Main Street Author Podcast—Episode #45 On this episode of the Main Street Author Podcast, I interview business strategist and author, Patrick Dougher. Patrick helps service-based business owners obtain a steady flow of high paying clients using his proven system of Strength Based Marketing. In the past 15 years he has taught over 10,000 people the…