How to Create a Realistic Handwritten Letter on Yellow Pad Paper
If you’re a student of marketing that stands out and gets attention then chances are you’ve seen simulated handwritten letters on yellow legal pad paper and if you’re like me – it got your attention.
This can be an excellent way to increase the response of your marketing.
And if you’re really like me, you wonder how you can recreate this for your business and use it in your marketing.
I’ve used this technique in my business in several marketing campaigns to existing customers, including:
- CopyDoodles product inserts
- Workshop invitations
- And newsletter inserts
However, I do want to caveat this and make sure you understand that while a handwritten letter like this can create dramatic response, you must use it in the right marketing context. Check out my article on marketing context by clicking the highlighted blue text.
Five Simple Steps to Create a Handwritten Letter on Yellow Pad Paper
1) Find the right type of yellow legal pad paper that will work in your printer. The brand I show on the video was purchased at a local office supply store and it has a weight of 20 lbs, which makes it sturdy enough to run through the printer. NOTE: Make sure you test the paper and that it works smoothly before proceeding to the next step.
2) Set up your document in your word processing package and use a CopyDoodles® or other handwritten font. The benefit of this technique is that it allows you to personalize your letter to the recipient using the mail merge feature.|
3) Adjust the line spacing so that your copy lines up closely (it doesn’t have to be perfect) with the paper lines. In my CopyTemplate, I include a paper background to help you with this step.
4) Add CopyDoodles to the letter to create a more personal touch.
5) Remove the guide background and print your letter.
If you’ve done everything right, you should now have a realistic, personalized handwritten letter printed on actual yellow pad paper.
How about an affiliate program to my list of 8000 investors?
Hi Phyllis,
That sounds great! I’ll send you an email regarding our affiliate program with more information.
Looking forward to working with you!
Lauren