In this interview, I dive deep into the fascinating journey of author and certified speaking professional, David Newman, who has successfully authored several books, including "Do It Marketing," "Do It Speaking," and "Do It Selling." Join us as we explore the top three "Author Factors" that David experienced throughout his book writing journey and discover how it could unleash your own potential as a business owner, entrepreneur, or corporate leader.
Key Author Factors:
1-The Power of Credibility: One of the most significant takeaways from David Newman's journey is the power of credibility that comes with being a published author. Traditional publishers, such as McGraw Hill and Harper Collins, automatically raise your stature among clients, prospects, and meeting planners. A book represents a stamp of approval that sets you apart from others in your industry. It signals that your expertise has been recognized and validated by respected professionals. This credibility factor can be a game-changer for your business, elevating you to the top of the list for potential opportunities.
2-Enhanced Visibility: Another crucial "Author Factor" highlighted by David is the increased visibility that writing a book can bring. By organizing your thoughts and sharing your expertise in a systematic manner, you create a tangible platform that showcases your knowledge and unique point of view. A well-written book attracts attention, opening doors to speaking engagements, coaching and consulting opportunities, and generating interest from potential clients. Your book becomes a conversation starter, establishing you as an authority in your field and enabling you to reach a wider audience.
3-Selective Qualification and Disqualification: Having a book, as exemplified by David Newman, acts as a built-in filtration system. It helps you attract the right clients while disqualifying those who may not align with your values, approach, or philosophy. A book with a distinct attitude and point of view acts as a beacon, attracting like-minded individuals and businesses seeking your expertise and unique perspective. This selective qualification and disqualification process saves both parties time and ensures a mutually beneficial partnership.
Listen to the Full Interview Here:
Tune in to the full episode here and explore the world of authorship, branding, and marketing with The Author Factor Podcast!
Listen here: https://authorfactor.com/david-newman
Create Your Own Author Factor!
If David Newman's journey has sparked your interest in writing a nonfiction book, now is the time to take action. I encourage you to explore your own "Author Factor." What unique stories and insights can you share with the world? How can a book elevate your authority and leave a lasting legacy? To discuss your book idea further and discover how to unleash your "Author Factor," schedule a meeting with me, Mike Capuzzi, today. Let's embark on your author journey and make your mark in the world of nonfiction.