My Podcasting “Secret” Weapon

By Mike Capuzzi |

I am a 100% convert when it comes to the power of podcasts (either as a guest or a host or both) to get your message out in the world.

Whether you are a local business owner or a global entrepreneur, podcasts are a top five marketing media in my opinion.

I have been leveraging the power of podcasts for the past 2.5 years and will be announcing some news regarding my own podcast in a few weeks, but right now, I want to let you know about my “podcasting secret weapon” which I have been using since August 2022.

It’s called PodMatch and it is a great (and super cost-effective) tool for podcast guests and podcast hosts to find one another. Think of it as speed-dating for podcasts.

To give you an idea of what you can do, here are my March 2022 results:

  • I booked 16 book authors to be guests on my podcast.
  • I was invited by 7 podcast hosts to be on their podcast.

All this with maybe two hours of effort in March. The potential “exponential marketing power” of these connections and their spheres of influence is powerful.

In addition to these valuable connections, PodMatch now pays Standard and Professional members a commission every time you use their system to schedule and complete an interview (this is a big new benefit).

I am a Professional Member (host and guest) which is $39/month, but you can get started as a Standard Member for as little as $6/month.

Truly a no-brainer if you want to profit with podcasts.

Posted in Business Marketing Tips

About Mike Capuzzi

Mike is a publisher, Amazon # best-selling author, and coach for business owners, entrepreneurs and corporate leaders looking to stand out from the competition by authoring, publishing and leveraging short, helpful books. He is the author of 19 books, including two Amazon #1 Best Sellers. Learn more about his publishing opportunities at BiteSizedBooks.com.

3 Comments

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