Posts Tagged ‘Copywriting Cosmetics’
Advertising a Business: How to Grab Attention & Boost Response with Personalized Comics & Cartoons!
With all the whiz-bang technology and gadgets, itâs interesting that many marketers advertising a business tend to forget some of the fundamentals of good, direct-response marketing. Today, unfortunately, many marketers thumb their noses at the timeless and proven strategies used by the legends of direct response marketing like John Caples, David Ogilvy and others in…
Read MoreCopy Cosmetics-Copywriting Design Done Wrong!
Recently, I heard a news report about âArtic goo.â Apparently there is some nasty, algae-type stuff floating around the North Pole. As the camera panned the ocean, this goo was floating on the waterâs surface, leaving a disfiguring wound on an otherwise pristine natural setting. Being a copy cosmetics geek, I couldnât help but make…
Read MoreHandwriting & CopyDoodles Grab Attention!
Yesterday I was having Easter dinner at my in-laws and I noticed the current issue of Country Living magazine sitting on the coffee table. What caught my eye was the red, handwritten word âBIGâ and arrow on the cover. I did a double-take to see if this was one of my CopyDoodles (it wasnât, but…
Read MoreBill Glazer Interviews Me
Bill Glazer just interviewed me about my upcoming copywriting cosmetics presentation at the 2009 Glazer-Kennedy SuperConference.  Check it out at http://copydoodles.com/super
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