Your Short Book: The Main Matter Section

Over the past few weeks, I have been sharing my personal suggestions and recommendations for putting together the content for your own short, helpful book (a shook). The structure and flow I am sharing is based on years of marketing and sales experience and the publishing of over 250 short, helpful books for myself and…

Read More

The 5 Essential Sections In a Short, Helpful Book

If you have read any of my short, helpful books or listened to my podcast, you know I have developed my own brand of what I consider the ideal type of book for most business owners and corporate leaders to publish—the shook™. A shook is a short, helpful book that uses a foundation of proven…

Read More

The Art of Storytelling and Storyselling (with Roy Furr)

On this episode of The Author Factor Podcast titled, The Art of Storytelling and Storyselling, I am joined by copywriter, Roy Furr. During our discussion, Roy shared some of his key insights, which I believe offer valuable takeaways for all aspiring writers, publishers, and marketers looking to make their mark. Here are some of the…

Read More