CopyDoodles Training 2016 Now Available

sales-strategy

Limited-Time Offer! Live CopyDoodles Training with CopyDoodles Inventor, Mike Capuzzi For the first time since 2011, I am doing an in-depth CopyDoodles training perfect for both the CopyDoodles “newbie” and experienced user. It’s called Better Results Made Simple: The Ultimate Guide to Mastering CopyDoodles in 3 Hours or Less! and I’ll be showing you all…

Read More

The Number One Mistake People Make With CopyDoodles®

number-one-mistake-copydoodle

A favorite pastime of mine is cooking, and I enjoy experimenting and trying new recipes out. The only thing I like better than cooking is actually eating the food I make (it’s an Italian thing). If you’re like me and enjoy food, you naturally understand the importance of enhancing the taste of your food with various…

Read More

The Power of Your One Sentence

whatisuronesentence

Consider these examples of a powerful one sentence. That’s one small step for [a] man, one giant leap for mankind.  – Neil Armstrong If a man has not discovered something that he will die for, he isn’t fit to live.  – Martin Luther King, Jr. CopyDoodles create great copywriting results, without having to be a great…

Read More

The Timing of Your Marketing Matters

salad-garbage

I’m sure you’ve heard the saying, “the only difference between salad and garbage is timing.” If you take a moment to think about it as it relates to the timing of your marketing efforts, it illustrates a fairly obvious picture. Much like how a crispy, fresh salad will turn into wilted, soggy compost material, the…

Read More

A Copywriting Idea from 1928

mike-capuzzi-featured-bunk-669x266

I love studying the history of marketing, advertising and copywriting and always keep my marketing radar on for smart marketing ideas I can use and share with you. If you simply maintain a constant mode of searching around you for marketing ideas you can use in your business, there’s a high probability you can leverage…

Read More

How the Blizzard of 2016 Can Improve Your Marketing

mike-capuzzi-featured-blizzard-2016-669x266

Here on the East Coast, we were hit with “The Blizzard of 2016.” Where I live, 27 inches of snow fell on Saturday. Of course if you live in the U.S. you already know this and you already know the “top of mind” attention this wintry weather is generating. Interestingly enough, there is a valuable…

Read More

Too Smart for Your Own Good?

mike-capuzzi-featured-too-smart

Over the past few weeks I’ve seen several occurrences of something all business owners need to be aware, especially if they’re doing it. Chances are you’ve seen the same type of behavior and quite possibly have done it yourself. Done daily, it will severely limit the number of friends you have. Done once-in-awhile as a…

Read More

A Good Headline For Your Business

mike-capuzzi-featured-670-266-headline-contest

If you’ve read any of my previous articles on this site, you know I am a huge fan of keeping my marketing radar on and scanning all forms of media I encounter daily for ideas I can use in my own business or share with my readers. A smart thing everybody reading this can do…

Read More

5 Ways to Create Handcrafted Marketing

mike-capuzzi-featured-handcrafted-marketing

At this time of year, right in the middle of gift-giving season, it’s common to see to a variety of handcrafted gifts available, including: Handcrafted tools Handcrafted jewelry Handcrafted furniture Handcrafted candies Handcrafted beers and spirits Handcrafted clothing Giving handcrafted gifts convey the message you invested the time and energy into giving something special with…

Read More

An Interview with Cigar “Geek” David Garofalo

mike-capuzzi-featured-garofalo-featured

Recently, I learned about an extraordinary bricks and mortar business owner – David Garofalo – whose marketing impressed me so much, I reached out to him to see if he would allow me to interview him for my Profit Automation Letter subscribers. Fortunately he said yes and the result is one of the most amazing…

Read More