Posts by Mike Capuzzi
Creative Marketing Examples: Tap into the Power of Swipe Files!
If you’ve ever stared at a blank computer screen or sheet of paper when you sat down to begin writing a marketing piece, you know how challenging it can be to get started and how valuable it is to have a collection of creative marketing examples at your fingertips. Starting a marketing campaign from scratch…
Read MoreA Very Smart Marketing Strategy: using Swipe Files in your business [MCTV: Episode 22]
On this episode of Mike Capuzzi’s 3 in 3, Mike is going to share some very specific strategies even the most brilliant marketers use in order to help improve their businesses’ marketing with swipe files. 1. Whos Mailing What 2. Email Campaign Archive 3. The CopyDoodles Swipe File Book
Read MorePromotion Ideas: Smart marketing examples you should study! (Part 2)
In my last article (https://mikecapuzzi.com/marketing-ideas), I shared several smart promotion ideas and marketing examples that illustrate the concept of “personal correspondence” and its value for using in your marketing. I also created an episode of CopyDoodles TV (http://www.mikecapuzzi.tv/lost-art-of-personal-correspondence-cdtv-episode), where I show several additional promotion ideas and examples of “the lost art of personal correspondence” and…
Read MoreThe Lost Art of Personal Correspondence [CDTV: Episode 23]
Years ago, the art of the written letter, note, or thank you was the normal way to correspond with others. Many people had their own personalized letterhead and note cards ready to use at a moment’s notice. What changed and what does this mean for your marketing today? Find out in the newest episode of…
Read MoreMarketing Ideas: Smart marketing examples you should study! (Part 1)
Something must be going on in the automobile market, because in the last few days I’ve received two mailings that are definitely worth looking at for review, study, and to get some great marketing ideas for your own business. Both examples follow the principles I outline in my “3 Steps to Incredible Response” webinar (and…
Read More3 Direct Marketing Resources You Should Know About
On my last episode of Mike Capuzzi’s 3 in 3, I shared some direct marketing insights I gained on a recent consulting day with Dan Kennedy. I also mentioned Dan’s latest book, No BS Price Strategy (non-affiliate Amazon link) which he co-authored with Jason Marrs. I highly recommend everybody watching this episode read this book…
Read MoreA Must Read Timely Book, A Cool Attention Grabber, & A Way To Get FREE CopyDoodles! [3in3: Episode 21]
In this must-see episode of CopyDoodles TV, Mike Capuzzi share 3 tips you should take action on today! 1. No B.S. Price Strategy – Dan Kennedy and Jason Marrs 2. Easy Millions.com 3. Get FREE CopyDoodles!! <–click there now! (No purchase necessary)
Read MoreCreate Your Own Retro-Style Telegram for Your Marketing! [CDTV: Episode 22]
You see them being used in movies all the time and truthfully, haven’t you always wanted to receive your own telegram?! Well… now you can and so can your prospects, clients, and customers! Check out this week’s episode of CopyDoodles TV and find out how you can create your own retro-style telegram for your marketing!
Read MoreAn Insider’s Glimpse into a Consulting Day with Dan Kennedy
Hopefully you know who Dan Kennedy is and if you don’t, and you’re an entrepreneur of any sort, you’re missing on his extraordinary wisdom and business insights. I suggest you seek out a few of his books on amazon.com. If you’re familiar with Dan and his genius, you already know about the positive influence he’s…
Read MoreAn Insider’s Glimpse Into A Private Consulting Day with Dan Kennedy [3in3: Episode 20]
Recently, I spent an entire consulting day with Dan Kennedy and in this episode of 3 in 3, I am going to share a few of my big “take-aways.” If you are familiar with the marketing genius of Dan Kennedy, it only makes sense then, that this episode of 3 in 3 goes over 3…
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