3 Easy, Yet Effective, Strategies To Help Anyone Write Better Copy!

Writing effective and powerful copy is important for ALL business owners and entrepreneurs. I don’t care if your business is brick and mortar, online, huge, or small, your copy has to be persuasive, engaging, and needs to get people reading and acting. Below, I’m going to share three easy, yet effective strategies anybody can use…

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Creative Marketing Examples: Tap into the Power of Swipe Files!

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If you’ve ever stared at a blank computer screen or sheet of paper when you sat down to begin writing a marketing piece, you know how challenging it can be to get started and how valuable it is to have a collection of creative marketing examples at your fingertips. Starting a marketing campaign from scratch…

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Promotion Ideas: Smart marketing examples you should study! (Part 2)

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In my last article (https://mikecapuzzi.com/marketing-ideas), I shared several smart promotion ideas and marketing examples that illustrate the concept of ā€œpersonal correspondenceā€ and its value for using in your marketing. I also created an episode of CopyDoodles TV (http://www.mikecapuzzi.tv/lost-art-of-personal-correspondence-cdtv-episode), where I show several additional promotion ideas and examples of ā€œthe lost art of personal correspondenceā€ and…

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