Must-read Books for Entrepreneurs! [3in3: Episode 8]

3-in-3-8

On this week’s episode of Mike Capuzzi’s 3 in 3, Mike will share three books he highly recommends you check out:   – Magic Words That Bring You Riches – Ted Nicholas – How to Turn Words Into Money -Ted Nicholas – The War of Art – Steven Pressfield   Stay tuned until the end…

Read More

How to Get More Business From Your Business Card Layouts!

obrien

It’s a fact that almost every business owner and entrepreneur uses a business card as part of their marketing arsenal. The typical business card is the most ubiquitous 7 square inches of marketing in the entire world – yet it’s also a fact that 98% of business card layouts stink when it comes to doing…

Read More

Is Your Copywriting & Direct Marketing Readable?

copywriting-readable

When sitting down to write the copy for letter, web site, postcard or any direct marketing media, most marketers focus 100% of their attention on the words they are writing. Without a doubt, the written message is ultimately critical for achieving high response rates, however HOW YOUR COPY LOOKS is also important for achieving the…

Read More