Advertisement Ideas: Using pets to connect with your audience

mikedog

One of the best advertisement ideas used by businesses in their marketing is to connect with your audience on a personal level with pets and animals. According to the American Pet Products Manufacturer’s Association, 63% of American households have a pet and over 50% of all pet owners would rather be stranded on a desert…

Read More

Two Copywriting Tips for Smart Direct Response Marketers

kathee

Smart direct response marketers know the importance of being able to write good, strong sales and marketing copy. Well written, compelling direct response copy is the lifeblood of profitable marketing campaigns and everybody reading this article should feel the need to improve their copy writing skills. Fortunately there are number of excellent books and courses…

Read More

70 Must-Read Books For Business Owners & Entrepreneurs

ultimate-sales-letter

“A room without books is like a body without a soul.” – Cicero I love books! Ever since I was a young child I’ve been a voracious reader. Probably came from my grandmother who had a huge library of her own and was constantly recommending and giving me books as a child. Over the years…

Read More

Must-read Books for Entrepreneurs! [3in3: Episode 8]

3-in-3-8

On this week’s episode of Mike Capuzzi’s 3 in 3, Mike will share three books he highly recommends you check out:   – Magic Words That Bring You Riches – Ted Nicholas – How to Turn Words Into Money -Ted Nicholas – The War of Art – Steven Pressfield   Stay tuned until the end…

Read More