Over a Decade's Worth of Small Business Marketing Tips From Mike Capuzzi

Mike Capuzzi's Small Business Marketing Tips

For over a decade, I have compiled a comprehensive collection of small business marketing tips designed to help business owners thrive in competitive markets. This extensive collection contains hundreds of actionable strategies, innovative ideas, and practical advice tailored specifically for small businesses.

Whether you’re looking to attract more customers, increase your online presence, or refine your marketing tactics, my collection of small business marketing tips has you covered. These tips draw from years of hands-on experience and success in the field, providing you with proven methods to enhance your marketing efforts. From leveraging social media and email marketing to optimizing your website and crafting compelling content, each tip is designed to be practical and easy to implement.

By exploring these tips, you can gain fresh perspectives and innovative solutions to common marketing challenges. The insights you’ll uncover can help you make informed decisions, maximize your marketing budget, and achieve sustainable growth. Let these tried-and-true small business marketing tips you towards achieving your business goals and building a stronger, more resilient brand.

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Life is Tremendous and 2 Must-Use Marketing Strategies! [3in3: Episode 19]

By Mike Capuzzi | July 26, 2011

There’s a heat wave of exciting must-see, must-use marketing and business tips in this week’s episode of Mike Capuzzi’s 3 in 3.   Make sure to check out this episode for an inspiring book perfect for summer travel and a great beach read, a collection of must-see old newsletters that should be in your swipe file, and a killer direct…

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1930s Advertisement Examples: Can You Pick the Winner? (part 2 – the answers)

By Mike Capuzzi | July 21, 2011

I want to thank everybody for participating in the advertisement examples contest I described on my recent episode of CopyDoodles TV. What follows below is my analysis into the results of each of the six split tests done on advertisement examples I mentioned on CopyDoodles TV. Of course, the real reasons why people respond to one advertisement versus another are…

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Think You’re Our Next Marketing Super Star? Pick the winner – we dare you! [CDTV: Episode 21]

By Mike Capuzzi | July 18, 2011

Ready… set… WATCH and WIN! In this week’s episode of CopyDoodles TV if you’re fast enough and you know your marketing well enough, you could win some awesome prizes! Mike is going to show several marketing examples of the past and if you can tell which one had a better response then you’re in!

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3 TV shows for entrepreneurs! [3in3: Episode 18]

By Mike Capuzzi | July 11, 2011

In this week’s episode of 3 in 3, I’m going to switch it up a bit and broadcast from a different studio set, as I will be giving you 3 TV shows that every entrepreneur should check out!  Even if you don’t watch a lot of TV, you’re going to want to watch these shows!

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Successful, effective marketing has impact!

By Mike Capuzzi | July 6, 2011

Successful, effective marketing has impact! The late Gary Halbert said that “Successful marketing is about impact.” You can have effective marketing that makes an impact by using strong, emotion-driven copy. Or you can add impact to create effective marketing with a powerful, irresistible offer. With effective marketing you can even have visual impact with a unique, attention-grabbing look and feel…

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How to Create Your Own "Passport To Profits" [CDTV: Episode 20]

By Mike Capuzzi | July 5, 2011

In this episode of CopyDoodles TV, check out a fun, attention-grabbing marketing piece Mike created!  this marketing piece is sure to grab the attention of your readers in an instant! Plus, what better time to send it out than summer when everyone is traveling and taking vacations? (That’s just a little hint on what this week’s episode contains).

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Give Your Bullets the Stopping Power of a .44 Magnum [CDTV Classic: Episode 19]

By Mike Capuzzi | June 28, 2011

In this episode, Mike Capuzzi is going to show you how to create eye-grabbing attention stoppers in the middle of your copy!  It’s all about the power of bullet lists and what you can do to dress up your bullet lists to ensure they stand out!

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A Classic Book on Copy Writing You Must Read & More! [3in3: Episode 17]

By Mike Capuzzi | June 21, 2011

In this episode Mike will show you a classic copy writing book that you are missing out on if you don’t have this in your library, a short, poignant story from this book, and a brand new course he just released on how to create the P.E.R.F.E.C.T. webinar! How to Write a Good Advertisement by Victor Schwab

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More Recent Direct Marketing Examples That Caught My Eye – Part 2

By Mike Capuzzi | June 15, 2011

Last week I wrote about the importance of constantly being on the lookout for smart direct marketing examples you can use in your business. I call this your “marketing radar.” I want to continue sharing a few cool direct marketing examples that recently caught my eye, including a really smart online up sell strategy that got me to spend more…

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The Curse of the Naked Sales Letter [CDTV Classic: Episode 18]

By Mike Capuzzi | June 13, 2011

Are you sending naked sales letters? Do you know what a naked sales letter is? From this Classic May 2008 episode of CopyDoodles TV, check out this episode to find out how to “dress up” your sales letters, websites, menus, you name it!

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Recent Good Marketing Examples That Caught My Eye – Part 1

By Mike Capuzzi | June 8, 2011

Everybody reading this article should constantly be on the lookout for good marketing examples that arrive in your mailbox, email inbox, etc. There’s a lot of neat ideas and strategies you can use in your business, if you simply have your “marketing radar” on and are always looking for good marketing examples that are getting your attention. This is why…

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Get Published in Mike’s New CopyDoodles Book & More! [3in3: Episode 16]

By Mike Capuzzi | June 6, 2011

Check out our newest episode of Mike Capuzzi’s 3 in 3 where Mike shares: How you can be a part of a new book he’s putting together… The Show – A super cool WordPress Theme! PistonSoft.com – an awesome software application if you create audio products..

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