Over a Decade's Worth of Small Business Marketing Tips From Mike Capuzzi

Mike Capuzzi's Small Business Marketing Tips

For over a decade, I have compiled a comprehensive collection of small business marketing tips designed to help business owners thrive in competitive markets. This extensive collection contains hundreds of actionable strategies, innovative ideas, and practical advice tailored specifically for small businesses.

Whether youā€™re looking to attract more customers, increase your online presence, or refine your marketing tactics, my collection of small business marketing tips has you covered. These tips draw from years of hands-on experience and success in the field, providing you with proven methods to enhance your marketing efforts. From leveraging social media and email marketing to optimizing your website and crafting compelling content, each tip is designed to be practical and easy to implement.

By exploring these tips, you can gain fresh perspectives and innovative solutions to common marketing challenges. The insights youā€™ll uncover can help you make informed decisions, maximize your marketing budget, and achieve sustainable growth. Let these tried-and-true small business marketing tips you towards achieving your business goals and building a stronger, more resilient brand.

Copy Cosmetics-Copywriting Design Done Wrong!

By Mike Capuzzi | February 23, 2010

Recently, I heard a news report about ā€œArtic goo.ā€ Apparently there is some nasty, algae-type stuff floating around the North Pole. As the camera panned the ocean, this goo was floating on the waterā€™s surface, leaving a disfiguring wound on an otherwise pristine natural setting. Being a copy cosmetics geek, I couldnā€™t help but make the mental connection of how…

Read More

How to Grab Attention And Create Authority Positioning Using a Tear Sheet

By Mike Capuzzi | February 17, 2010

Tear sheets are meant to look like a magazine or newspaper article that was written about you and your business and was literally torn out of the publication.They are a unique, fun way to grab attention, create instant credibility and expert branding and increase response to your marketing. Personally, I’ve used tear sheets in two ways.Ā  The first is as…

Read More
sharktank

Marketing Tips: Swim With the Sharks and Learn!

By Mike Capuzzi | February 15, 2010

I normally donā€™t watch a lot of TV, but one show Iā€™ve really come to enjoy and suggest all entrepreneurs watch is Shark Tank on ABC. Each episode is a valuable lesson for all entrepreneurs.Ā  During the show, five ultra-successful entrepreneurs and multi-millionaires (a.k.a. the sharks) listen as business owners and entrepreneurs from all over the country pitch their business…

Read More
Mike Capuzzi Marketing Lessons From A Snow Storm

Marketing Tips: How a Blizzard Helps Improve Your Marketing

By Mike Capuzzi | February 10, 2010

Here on the East Coast, we were hit with 2+ feet of snow over the weekend and we’reĀ  getting hit again today with another HUGE snow storm. Of course if you live in the mid-Atlantic states you already know this and you already know the level of hysteria and ā€œtop of mindā€ attention all this wintry weather is generating. Interestingly…

Read More

What Makes Entrepreneurs Tick

By Mike Capuzzi | April 22, 2009

Yesterday, I passed the 100 hour mark on the research and compilation of my upcoming presentation at next week’s Glazer-Kennedy Insider’s Circle SuperConference. I believe I am working on one of the most comprehensive and in-depth looks into “copywriting cosmetics” and how they can improve response when used correctly. How their copywriting and marketing projects look is often given little…

Read More
country-living

Handwriting & CopyDoodles Grab Attention!

By Mike Capuzzi | April 13, 2009

Yesterday I was having Easter dinner at my in-laws and I noticed the current issue of Country Living magazine sitting on the coffee table.Ā  What caught my eye was the red, handwritten word ā€œBIGā€ and arrow on the cover. I did a double-take to see if this was one of my CopyDoodles (it wasnā€™t, but it sure looked close).Ā  But…

Read More

I Found $250,000 in My Office Today

By Mike Capuzzi | April 9, 2009

I woke up at 4:00 AM this morning.Ā  Not by choice, mind you.Ā  But instead it was one of those ā€œan idea popped in my head, while I was sleepingā€ things that happen frequently to entrepreneurs (Iā€™m sure you can relate). Anyway, after tossing and turning for 30 minutes, I got out of bed.Ā  Since the thought of working out…

Read More

How One Smart Marketer Got a $130 Return On Every Dollar He Spent on Marketing

By Mike Capuzzi | April 7, 2009

In a recent master mind meeting I lead, Justin Stranere (one of my members) showed a simple little ad he created that cost him $25, yet within the first few weeks has generated more than $3,200 in revenue and several other new client leads for his business. If you do the mathā€¦ thatā€™s a return on investment of $130 for…

Read More

Power of the Master Mind Group

By Mike Capuzzi | April 3, 2009

If I could share one and only one success secret with an entrepreneur who was truly interested in reaching the highest levels of success, it would be this… TAP INTO THE POWER OF A MASTERĀ MIND GROUP! In his classic book, “Think and Grow Rich,” Napoleon Hill tells us how Henry Ford overcame some big handicaps such as poverty, illiteracy, and…

Read More

Free Teleseminar with Online Conversion Guru – Daniel Levis

By Mike Capuzzi | March 30, 2009

On Thursday, April 2, 2009, I am pleased to host a complimentary teleseminar with online conversion expert Daniel Levis who will help you more leads, more sales, and more profits! Register here and discover: “How to Grow Your Customer and Prospect Lists Online 4 to 7 Times Faster, Without Spending a Thin Dime More on Traffic!” –> http://www.daniellevis.com/capuzzi The lifeblood…

Read More

A Good Marketing Idea Done Wrong

By Mike Capuzzi | March 28, 2009

If I have one vice, itā€™s a good cigar, which is why I am a subscriber to a cigar magazine (yes they have magazines for everything).Ā  Anyway, my annual subscription is up for renewal and the magazine sent me a special offer in the mail to renew. To be honest, I was on the fence about renewing, but when the…

Read More

Bill Glazer Interviews Me

By Mike Capuzzi | March 27, 2009

Bill Glazer just interviewed me about my upcoming copywriting cosmetics presentation at the 2009 Glazer-Kennedy SuperConference.Ā Ā  Check it out at http://copydoodles.com/super

Read More