BUSINESS MARKETING TIPS
New CopyDoodles Edition & Much More Just Released!
As part of my promise to my CopyDoodles Gold Members, weâve just added a ton of new response-boosting content on our CopyDoodles member site, including a brand new CopyDoodles edition â the Carly Edition. The Carly Edition is a set of over 790 new CopyDoodles in a unique handwriting style. As part of the release,…
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A Wise Lesson From Napoleon Hill
Last week I was in Cleveland, Ohio as a guest of world-famous copywriter Dan Kennedy for his Business of Copywriting Academy. Dan asked me to speak on the topic of copy cosmetics and how copywriters can increase their value to clients by learning how to improve response with copy cosmetics (âcopy cosmeticsâ are timeless design…
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Mike Capuzzi Speaks At Dan Kennedy’s “Business Of Copywriting Academy”
Hey Guys! Well I’m on the road again today this time to Cleveland, OH to speak at Dan Kennedy’s “Business of Copywriting Academy.” I am going to be one of only three guest speakers at Dan’s event and I’ll be speaking on the topic of Copy Cosmetics. The workshop is for professional copywriters and they’ll…
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Glazer Kennedy Superconference 2010-See You There!
If youâre heading to the 2010 Glazer-Kennedy Super Conference this week in Dallas, please make sure you stop by our booth during exhibit hours! For the first time ever, weâve decided to host a booth and get a chance to meet all the great folks at the Super Conference! We also have some exciting information…
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How to Create a Realistic Handwritten Letter on Yellow Pad Paper
If youâre a student of marketing that stands out and gets attention then chances are youâve seen simulated handwritten letters on yellow legal pad paper and if youâre like me â it got your attention. This can be an excellent way to increase the response of your marketing. And if youâre really like me, you…
Read MoreCopy Cosmetic Tips-How to Create Eye-Catching Bullet, Number & Check Lists
One of the smartest copywriting strategies is to use lists, such as bullet, check, and number lists when writing about your product or service, however 98% of copywriters and marketers overlook the critical importance of how their lists look and what they can do to make them stand out and grab the attention of their…
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Maverick MasterMindâ˘: Special Webinar With Mike Capuzzi And Yanik Silver!
Good Saturday morning! My wife is gonna kill me because I am “working” on a Saturday morning, but I just had to send this mail to you. For the past 8 months, Yanik Silver and I have been working on a special type of mastermind group. While its taken a bit longer than we expected,…
Read MoreCopywriting Cosmetics: Why Copy Cosmetics are Important to Your Marketing Success!
If you want to quickly and easily improve the effectiveness of your marketing, whether online or offline, you need to understand the critical relationship between how your copy looks “copy cosmetics” and the response it generates. Back in April of 1998, marketing guru and master copywriter, Dan S. Kennedy wrote in his newsletter⌠âCosmetics Matter!â…
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Marketing Tips- 6 Reasons Why Disney is a Great Company (Part 3 of 3)
So far Iâve covered the first four reasons we learned Disney is a great company (and great marketer) at our recent behind-the-scenes tour for my Elite Experience Mastermind Group. To recap: 1) Ask for feedback (and capture contact info) 2) Create and share your story 3) Foster an environment of idea sharing 4) Create a…
Read MoreMarketing Tips- 6 Reasons Why Disney is a Great Company (Part 2 of 3)
If you ever get the opportunity to be a part of a Disney Institute program, I highly recommend it. Earlier this week, my Elite Experience Mastermind Group spent two days at Disney, including a half-day âbehind-the-scenesâ tour of the Magic Kingdom, where our hostess shared the little-known, but rather profound strategies Disney employs to make…
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Marketing Tips- 6 Reasons Why Disney is a Great Company (Part 1 of 3)
I spent the last two days with my Elite Experience Mastermind Group at Walt Disney World. We spent a day and a half masterminding and a half day taking a âbehind-the-scenesâ tour of Disney. We held this meeting at Disney for this specific reason â to learn how one of the worldâs greatest companies creates…
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