Posts by Mike Capuzzi
How Can You Use This Marketing Idea in Your Business?
I am constantly amazed at how many bricks & mortar business owners completely miss a huge marketing opportunity by not collecting contact information when people visit their location. So I was pleasantly surprised while having dinner the other day with my business partner at a local restaurant. This restaurant is owned by an entrepreneur who…
Read MoreMake This Big Idea Advertisement Better
I love it when I see local businesses doing extraordinary marketing and coming up with BIG IDEAS on ways to promote their business. Over the weekend, I came across a full page advertisement from a local Italian restaurant I go to from time to time that I thought was worth sharing for several reasons, including…
Read MoreTrip report: Dan Kennedyâs Mind-Hijacking Seminar
Last week I spent three days in Cleveland at Dan Kennedyâs Mind-Hijacking seminar, and as is typical with Danâs mid-year events, I came home with more than I left with. A lot more. This was definitely an advanced Kennedy training that went very deep on psychology-based persuasion and sales influence. And it was definitely not…
Read MoreMono-marketing – the power of a single focus
In the April 29 issue of the New York Times was an article entitled âRead This Story Without Distraction (Can You?). You can read it here: http://nyti.ms/26A2S92 The premise of the article was about the lack of ability for many people to focus on one, singular thing, and how the much-heralded ability to multi-task can…
Read MoreGoing to 2016 GKIC SuperConference?
Later this week, on Friday, April 29, 2016, I have the privilege of speaking at the 2016 GKIC SuperConference. Â This is the second time I have appeared on the GKIC SuperConference stage in the past six years, and I want to invite you to attend a special presentation I put together just for this event.…
Read MoreA Thick, Juicy Marketing Gift Idea
If youâre looking for an easy-to-manage, high-value and high impact gift idea for your business, you should definitely check out Omaha Steakâs Corporate Gift and Incentive Program, and specifically the âOmaha Collection.â Â I came across this program late last year and have nothing but positive comments both from myself as the administrator and from the…
Read MoreWarning: XXX Marketing Idea Enclosed
I want to preface this article by stating I am dead serious with what I am about to share and have zero intention of offending anybody. If you become squeamish or immediately want to opt off my email list, I want to challenge you to take a deep breath and turn your marketing radar onto…
Read MoreCopyDoodles Training 2016 Now Available
Limited-Time Offer! Live CopyDoodles Training with CopyDoodles Inventor, Mike Capuzzi For the first time since 2011, I am doing an in-depth CopyDoodles training perfect for both the CopyDoodles ânewbieâ and experienced user. Itâs called Better Results Made Simple: The Ultimate Guide to Mastering CopyDoodles in 3 Hours or Less! and Iâll be showing you all…
Read MoreThe Number One Mistake People Make With CopyDoodlesÂź
A favorite pastime of mine is cooking, and I enjoy experimenting and trying new recipes out. The only thing I like better than cooking is actually eating the food I make (it’s an Italian thing). If youâre like me and enjoy food, you naturally understand the importance of enhancing the taste of your food with various…
Read MoreThe Power of Your One Sentence
Consider these examples of a powerful one sentence. Thatâs one small step for [a] man, one giant leap for mankind. – Neil Armstrong If a man has not discovered something that he will die for, he isnât fit to live. – Martin Luther King, Jr. CopyDoodles create great copywriting results, without having to be a great…
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