All posts by Mike Capuzzi

A Good Marketing Idea Done Wrong

If I have one vice, it’s a good cigar, which is why I am a subscriber to a cigar magazine (yes they have magazines for everything).  Anyway, my annual subscription is up for renewal and the magazine

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Bill Glazer Interviews Me

Bill Glazer just interviewed me about my upcoming copywriting cosmetics presentation at the 2009 Glazer-Kennedy SuperConference.   Check it out at

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A Birthday Rant…

Being a professional marketing consultant, I watch everything (and typically comment on everything) that I see going on around me and my recent birthday dinner was no different. However, what happened

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Dan Kennedy Visits GKIC-Philly!

On Thursday, March 12, 2009, legendary copywriter and direct marketing guru Dan S. Kennedy visited GKIC-Philly.  More than 320 local entrepreneurs and business owners packed the room to hear Dan’s

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