Over a Decade's Worth of Small Business Marketing Tips From Mike Capuzzi

Mike Capuzzi's Small Business Marketing Tips

For over a decade, I have compiled a comprehensive collection of small business marketing tips designed to help business owners thrive in competitive markets. This extensive collection contains hundreds of actionable strategies, innovative ideas, and practical advice tailored specifically for small businesses.

Whether you’re looking to attract more customers, increase your online presence, or refine your marketing tactics, my collection of small business marketing tips has you covered. These tips draw from years of hands-on experience and success in the field, providing you with proven methods to enhance your marketing efforts. From leveraging social media and email marketing to optimizing your website and crafting compelling content, each tip is designed to be practical and easy to implement.

By exploring these tips, you can gain fresh perspectives and innovative solutions to common marketing challenges. The insights you’ll uncover can help you make informed decisions, maximize your marketing budget, and achieve sustainable growth. Let these tried-and-true small business marketing tips you towards achieving your business goals and building a stronger, more resilient brand.

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3 Tips to Remember Customers

By Mike Capuzzi | September 11, 2018

On this episode of 3 in 3, I want to focus on the importance of remembrance and three simple strategies you should be using to remember customers and show them you’re different and care about them more than just a sales transaction. High Impact Marketing Tip #1 – Send handwritten thank you notes If you’ve been with me for a…

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3 Tips to Create a CopyDoodle Letter

By Mike Capuzzi | September 4, 2018

For years, I have used these unique, hand-scribbled letters, which I call a CopyDoodle letters to get attention and get my recipients to read my letter. On this episode of 3 in 3, I am going to share the three steps to go from a blank sheet of paper to your own CopyDoodle letter, so get ready for 3 in…

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3 Ideas for Business Wall Art Gifts

By Mike Capuzzi | August 20, 2018

On this episode of 3 in 3, I am going to share a neat company I found that allows you to create these cool canvas prints and how you can use them to create unique wall art gifts for your customers, clients, members, etc. It’s a unique gift that will get noticed and not thrown away, so get ready for…

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3 Cool & Inexpensive Gift Ideas

By Mike Capuzzi | August 13, 2018

On this episode of 3 in 3, I am going to share three cool, inexpensive gift ideas that people love, and I have used over the years. The first are JournalBooks, which are neat little customized notebooks your customers or members can keep notes in.  The second are luggage identifiers – people love these, and the third gift is your…

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3 Profit Shots from a Trip to Disney

By Mike Capuzzi | August 7, 2018

Last week my family and I visited Disney World where I was once again reminded of Disney’s amazing ability to extract maximum profits from its guests. While there, I jotted down three profit shot strategies Disney uses to make it easier for people to spend money with them that you can use too.  These strategies are a bit more advanced, but…

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3 Ways to Leverage a Shook (short book)

By Mike Capuzzi | July 30, 2018

On this episode of 3 in 3, I want to show you three high impact ways you can use a shook in your business, so get ready for 3 in 3. High Impact Marketing Tip #1 – Use Your Shook to Generate Leads Books have been effective lead generation tools for over 100 years and done right, they remain just…

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3 Reasons for Publishing a Shook (short book)

By Mike Capuzzi | July 23, 2018

This month, I’m focusing on why I believe all business owners should consider publishing a shook™, a unique type of short book, for their business. On this episode of 3 in 3, I want to focus on the three big reasons why I believe publishing a shook for your business is smart, so get ready for 3 in 3. High…

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3 Reasons a Short Book is a Powerful Marketing Asset

By Mike Capuzzi | July 9, 2018

On last week’s episode I announced that July is International Shook Month . Shooks™ are unique non-fiction short books, published by business owners and designed to be read in about 60 minutes by a targeted reader. On this episode of 3 in 3, I want to describe the three reasons why I believe publishing a shook is the perfect marketing asset…

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3 Event Pros Who Can Transform Your Next Event

By Mike Capuzzi | June 25, 2018

On last week’s episode I shared my Bill Glazer Outrageous Campaigns Live experience and while at this event, I reconnected with individuals who helped make Bill’s event amazing. On this episode, I am going to share their information because if you do events these three remarkable people can make them special, so get ready for 3 in 3! High Impact…

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3 Takeaways from Bill Glazer’s Event

By Mike Capuzzi | June 18, 2018

Last week I had the privilege to attend and speak at Bill Glazer’s Outrageous Campaigns Live event.  This was a tremendous two-day event featuring 38 presenters who shared some of their best marketing campaigns, including Russell Brunson, Yanik Silver, Ryan Deiss and many others. I was impressed with the content and format of the event and the fact that Bill…

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3 Software Tools I Use All the Time

By Mike Capuzzi | June 4, 2018

On this episode of 3 in 3, I am going to share three software tools I use all the time and you might find useful too, so get ready for 3 in 3. High Impact Marketing Tip #1 SnagIt from TechSmith is a great product and I pretty much use it every day. SnagIt is a powerful screen capture, screen…

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3 Steps to Automatically Transcribe Audio or Video Files

By Mike Capuzzi | May 22, 2018

On the last episode of 3 in 3, I focused on ways to turn audio and video files into text using a variety of transcription services. On this episode, I am going to show you the three steps I use to automatically transcribe video episode of 3 in 3 into a text blog post in just a few minutes, so…

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